HOT & READY: PIZZA HUT BLOCKBUSTER BOX

The Blockbuster Box from Pizza Hut gives you an all-in-one entertainment experience.

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The creative team at Ogilvy & Mather in Hong Kong, turned the simple cardboard Pizza Hut box into a functional movie projector, and without the need for cables or plug-ins. An easy manual set-up and use, you simply get the box, pop on the special lens that comes with it, scan the code on your smartphone and magnify the video directly onto a wall. As easy as one, two, three, dinner and movie is ready to go.

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With four movie options from their official site: “Slice Night,” “Fully Loaded,” “Anchovy Armageddon,” and “Hot & Ready.” So whether you’re into pepperoni, mushrooms, olives, scary, action or sci-fi, there’s something for everyone’s entertainment palate.

For now, the Blockbuster Box from Pizza Hut is limited to a few Hong Kong stores, but it’s safe to say that dinner and a movie will never be the same.

Story By: Jasmine Sabagquit
Images By: Ogilvy & Mather HK

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