Word Origin: French
1. Wild. Untamed. Johnny Depp.
Dior’s new men’s fragrance takes its inspiration from the Wild Wild West. The sparse terrain and unforgiving heat of the desert provide the backdrop of the cologne. What better face of the campaign than legendary actor, Johnny Depp. This is Depp’s first fragrance campaign and so far the man of many talents has not disappointed. With piercing eyes and his distinguishable tattoos in sight, he has set the tone for the rugged theme.
Prepare not only to smell like the new fragrance, but also embody the American experience of the Wild West, because Dior created a short film titled Into the Wild, rolling out September 2.
Story By: Briana Dorton
Images By: Dior