GROOMING MOVEMENT

2014 has ushered in the year of the urge for Ferrvor Men to be cautious of their grooming routine, evolving from the scruffy manly man to a trimmed, well groomed gentleman.

Amid the transitional phase into the well groomed movement, new skincare regimes have emerged. Facial cleansers and moisturizers are most commonly associated with the topic of skincare, but there are a variation of products that should be introduced into every Ferrvor Man’s grooming routine. Top skincare brand, Lab Series, launched a series of eye care products consisting of eye lift, balm and anti aging serums. Tom Ford and Lancome also joined the craze, from mud masks and bronzing gels to concealer for men. Tom Ford introduced a whole new take on mens grooming while Lancome opted for the anti aging route, releasing an assortment of age fighting lotions and perfecting gels to fight wrinkles on the skin and eyelids all the while inventing the first skincare treatment, Genific HD, created to revitalize the activity of genes for a younger looking appearance to the skin.

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Story By: Elisa Veloz
Images By: love2lux.com, Labseries.com, Tomford.com, Lancome.com

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